Screen Printing and Digital Printing: Is It the Best Choice?

In the world of custom apparel and promotional products, two printing methods stand out as the most popular choices: screen printing and digital printing. Both methods have their own unique advantages and disadvantages, so it is important to choose the right one for your project.

Screen printing is a traditional printing method that uses a mesh screen to transfer ink onto a surface. The design is first created on a stencil, which is then applied to the screen. Ink is then forced through the screen onto the fabric or other substrate. Screen printing is a great choice for high-volume orders, as it becomes more cost-effective the more items you print. It’s also a good choice for printing on dark fabrics and for creating bold, vibrant designs.

Digital printing is a newer printing method that uses a computer to print designs directly onto a surface. The design is first created on a computer, and then the printer uses a series of tiny jets to spray ink onto the fabric or other substrate. Digital printing is a good choice for small-volume orders and for printing complex designs with fine details. It’s also a good choice for printing on light fabrics.